Entry Assessment
Find Out How Visible Your Business Really Is.
Buyers now discover vendors through Google, AI assistants, and answer engines, and most companies have never measured how they appear in any of them. Workly360 audits your visibility across search, AI answers, and key directories, benchmarks you against competitors, and delivers a prioritized fix list. A focused, fixed-scope engagement.
starting at $995
Who this is for
Organizations That Recognize These Situations
- B2B companies that have never measured their search or AI visibility
- Organizations whose competitors dominate the searches that matter
- Leadership teams deciding where to invest in digital growth
- Companies about to rebuild a website or start an SEO program
What we evaluate
- Rankings and technical health across your priority searches
- How Google AI Overviews, ChatGPT, Perplexity, and Gemini describe you
- Competitor visibility for the same buyer questions
- Content, structured data, and entity consistency
- Directory, citation, and profile coverage
Discovery Has Moved Beyond Google
B2B buyers used to start with a search results page. Increasingly they start by asking an AI assistant: which vendors should I consider, what should this cost, what do companies like mine use. The answers to those questions shape the shortlist before your sales team knows a deal exists, and most companies have never measured how they appear in them.
The shift does not replace classic search; it layers on top of it. A buyer who finds you in an AI answer still visits your site, checks your reviews, and compares you on Google. Visibility now means being present and accurately described across all of it, and each surface has its own rules.
The good news for focused B2B companies: these new surfaces are early. The competitors dominating AI answers in most categories are doing it by accident. A deliberate effort, informed by a clear benchmark, can win visibility that took years to build in classic search.
What the Scorecard Actually Measures
The scorecard grades your visibility across three surfaces. Classic search: rankings for your priority buyer questions, technical health, and content coverage. AI and answer engines: a fixed panel of questions run across ChatGPT, Perplexity, Gemini, and Google AI Overviews, recording whether you are named, how you are described, and who is cited instead. Footprint: the directories, profiles, and citations those systems rely on to decide who is credible.
Everything is benchmarked against two or three competitors you choose, on the same questions. That turns an abstract worry, are we visible enough, into specific facts: you are cited for these five questions, absent from these eight, and misdescribed in these two.
The fix list is prioritized by impact and effort, and the quick wins are genuinely quick: entity inconsistencies, missing structured data, unclaimed profiles, and pages that almost answer the questions buyers ask. The 90-day roadmap sequences the rest, so the audit ends in momentum rather than a report.
Deliverables
What You Walk Away With
- Visibility scorecard across search and AI engines
- Competitor benchmark on priority buyer questions
- Technical and content issue list, prioritized
- Quick wins you can apply immediately
- 90-day visibility improvement roadmap
Business results
What It Enables
A clear, honest picture of where you actually stand
A prioritized plan instead of a vague sense of falling behind
The right starting point before larger SEO or AI-search investment
How the engagement works
The audit is fixed-scope and runs about two weeks. We agree the priority buyer questions and competitors up front, run the visibility and technical review, benchmark you across search and AI engines, and deliver the scorecard, fix list, and 90-day roadmap in a working session with your team.
Frequently Asked Questions
Your Next Data Decision Shouldn’t Be Another Guess.
Whether your challenge is unreliable reporting, fragmented systems, AI readiness, or the lack of a clear data strategy, Workly360 can help you determine what matters most and what to do next.
30 minutes. No sales pitch. Just a focused conversation about where your organization stands and where you want to go.